AI for Ecommerce
Your resource hub. Every framework, prompt, and template from the book — ready to download, copy, and use in your business today.
Your Book Resources
Every framework, prompt, and template explicitly provided in the book.
Each resource is ready to use in your ecommerce business immediately.
Chapter 1
The 6-Part Prompt Framework
The core framework used in every meaningful AI interaction. Role, Task, Specifics, Context, Examples, Notes — and a prompt audit scoring tool.
Chapter 2
Prompt Engineer Rewrite Prompt
Paste any rough prompt in and AI rewrites it into a structured, high-performing version — plus a compact shortcut and explanation of every change.
Chapter 3
Prime Engineering™ Framework
Train AI once with your brand and customer context so every interaction is already aligned. Four pillars: personas, tone, objectives, examples.
Chapter 4
AI Customer Persona Prompt
Generates a complete customer persona from your website URL — demographics, psychographics, shopping behaviours, pain points, and content preferences.
Chapter 5
AI Action Planner
The 7-step planning tool used at the start of every AI project. Defines the customer problem, ideal outcome, build-vs-buy assessment, and ROI calculation — before any money is spent.
Chapter 6
Paid Ads Creative
A 5-step system for producing more paid ad variations, testing faster, and making performance-led decisions. Includes brief template, QA checklist, and angle buckets.
Chapter 7
AEO/GEO 7-Step
Get your brand recommended by AI assistants — ChatGPT, Claude, Gemini, Perplexity. Includes a 6-week starter plan and share-of-voice measurement guide.
Chapter 8
90-Day AI Implementation Plan
Three ready-to-run 90-day plans sized to your team — lean, growing, or enterprise. Week-by-week milestones with clear success signals for each track.
Chapter 9
Three Baseline Ops Prompts
Ready-to-use AI prompts for inventory reorder, pricing scenario testing, and omnichannel consistency checks. Paste your data in — get a structured action plan out.
Chapter 10
CRO Diagnostic Prompt
Turns your GA4 data into a prioritised list of conversion blockers, probable causes, and a two-week fix plan — without a CRO agency.
Chapter 11
Responsible AI — Three-Question Framework
A simple framework for deciding what to automate, what needs human review, and what must stay human-only. Includes a pre-launch deployment checklist.
Chapter 12
AI Retention + Offer Optimisation Framework
Stop defaulting to discounts. A customer-tier framework for choosing the right retention lever — with an economic reality check to protect your margin.
AI Tools from the Book
| Tool | Category | Good for | |
|---|---|---|---|
| ChatGPT | Essential | Prompts, copy, customer feedback analysis, Custom GPTs | Open ↗ |
| Custom GPTs | Essential | Brand voice copy, product drafts, FAQ generation, SOP helpers | Open ↗ |
| Claude | Essential | Long documents, structured writing, policies, training docs | Open ↗ |
| Gemini | Essential | Writing, planning, research synthesis, alternate prompt perspectives | Open ↗ |
| Gemini Gems | AI Models | Repeatable tasks — content outlines, campaign briefs, listing prompts | Open ↗ |
| Microsoft Copilot | AI Models | Teams in Microsoft 365 — drafting, summarising, organising work | Open ↗ |
| Perplexity | AI Models | AEO/GEO visibility checks, competitive scans, source-backed research | Open ↗ |
| LLaMA | AI Models | Open-source, customisable, deployable — for teams needing more control | Open ↗ |
| Adobe Firefly | Image | Creative variations, background swaps, on-brand asset workflows | Open ↗ |
| Midjourney | Image | High-concept visuals, campaign imagery, style direction tests | Open ↗ |
| DALL·E 3 | Image | Concept mocks, mood boards, rough creative direction via ChatGPT | Open ↗ |
| Stable Diffusion | Image | Open-source image generation — flexible and customisable | Open ↗ |
| FLUX.1 | Image | High-quality photorealistic outputs for product imagery workflows | Open ↗ |
| Imagen | Image | Google's image model — high fidelity, strong text rendering | Open ↗ |
| Canva | Image | Social tiles, simple ads, email graphics, quick on-brand templates | Open ↗ |
| Runway | Video | Short-form ad variations, product video concepts, quick cutdowns | Open ↗ |
| Sora | Video | Text-to-video generation — concept and campaign visualisation | Open ↗ |
| Google Veo | Video | Short clips with native audio, vertical-first creative for Reels/TikTok | Open ↗ |
| Flow | Video | Multi-clip narratives, character consistency, iterating camera moves | Open ↗ |
| HeyGen | Video | AI avatar videos — on-brand presenters, product explainers, localised content | Open ↗ |
| Descript | Video | Audio/video editing with transcription — clips, captions, faster production | Open ↗ |
| Google Analytics GA4 | Essential | Baselining, funnel drops, landing page performance, channel mix | Open ↗ |
| Shopify Analytics | Analytics | Conversion, AOV, repeat purchase signals, product performance | Open ↗ |
| Hotjar | Analytics | Heatmaps and session recordings — spotting friction dashboards miss | Open ↗ |
| Microsoft Clarity | Analytics | Free heatmaps and session recordings — lightweight CRO diagnostics | Open ↗ |
| Google PageSpeed Insights | Analytics | Site speed testing — paste results into AI for top 3 fixes | Open ↗ |
| Semrush | Analytics | SEO + AI visibility scoring, AEO/GEO tracking, competitive analysis | Open ↗ |
| Frase.io | Analytics | AI SEO content — competitive analysis, content briefs, page optimisation | Open ↗ |
| Delve AI | Analytics | AI persona generation — segmentation, messaging, conversion insights | Open ↗ |
| Constructor | Search | AI site search built for ecommerce KPIs — relevance, A/B testing, discovery | Open ↗ |
| Algolia | Search | Fast search with AI, autocomplete, faceted filters, typo tolerance | Open ↗ |
| Klaviyo | Personalisation | Email/SMS, AI segmentation, predictive analytics, lifecycle flows | Open ↗ |
| Rebuy | Personalisation | Shopify recommendations, cart recovery, post-purchase upsells, AOV | Open ↗ |
| Nosto | Personalisation | Cross-channel personalisation, real-time recommendations, Shopify integration | Open ↗ |
| Gorgias | Support | Ecommerce helpdesk — automation, tagging, routing, support-to-sales | Open ↗ |
| GetManifest.ai | Support | AI ticket routing, automated responses, sentiment analysis | Open ↗ |
| Prediko | Inventory | Demand forecasting, PO automation, preventing stockouts and overstock | Open ↗ |
| Zoho Inventory | Inventory | Affordable inventory management — multi-location, replenishment automation | Open ↗ |
| Shopify | Inventory | Ecommerce platform — storefront, orders, analytics, AI features | Open ↗ |
| Zapier | Automation | No-code automation connecting 7,000+ apps — fast integrations, no coding | Open ↗ |
| n8n | Automation | Open-source automation — custom workflows, more control than no-code | Open ↗ |
| Make | Automation | Visual workflow builder — sophisticated automations, cost-effective | Open ↗ |
| Manus | Automation | Autonomous AI agent — research, analysis, task execution without custom infra | Open ↗ |
| Replit | Automation | Build apps in your browser — quick experiments, small internal tools | Open ↗ |
| Slack | Team | AI office hours, sharing wins, rollout comms, keeping momentum | Open ↗ |
| Asana | Team | AI plans into tasks — owners, briefs, due dates | Open ↗ |
| Trello | Team | Lightweight task tracking — content calendars, campaign boards | Open ↗ |
| Jira | Team | Workflow management for technical teams — delivery, visibility, dependencies | Open ↗ |
| Segment | Data | Customer Data Platform — consistent tracking, feeding audiences to marketing tools | Open ↗ |
| Census | Data | Reverse ETL — sync warehouse data into CRM/email/ads | Open ↗ |